“Marketing is a tricky game, but if you pay attention and make the right changes, it’s a game-changer!” – Cam Petty Palmer

Do you ever feel like marketing for your creative business is this huge mountain that you can’t ever get to the top of? Like, there’s always another summit when you get close enough? Ok, good, because that’s what I feel like too! Here’s the thing… If we just make a few tweaks and changes and then schedule some time to dive right in, it becomes less of a hike and more of a walk around the neighborhood daily or a few times a week. Talk about achievable!

To get you in the right head space to tackle your marketing strategy, here are three of our easy tweaks to do right now —

• Tip #1 – Keep a cohesive look between all of your marketing platforms (think: IG bio and image, Pinterest cover and bio, FB image and about, Linked In same thing!). Make sure your social platforms aligns with your website.

• Tip #2 – Add your location and EXACTLY what you do in as little amount of words possible at every place your clients will see you

• Tip #3 – When it comes to Instagram, post on your feed only when the image aligns with your brand and adds value. However do post a story, reel, or IGTV every single day to keep your audience engaged.

What’s your favorite marketing strategy? Let us know by leaving a comment where ever you stream the podcast!

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